JUSTIN PETTIT

hyundai ioniq 5

The Hyundai IONIQ 5 electric vehicle is the first automotive from Hyundai to feature interior and exterior materials made from sustainable and non animal based components. The unique design of the IONIQ 5 gave way for the passengers to experience the vehicle more as a space rather than a mode of transportation.

To accompany the global launch in 2021 we created a content series that focused on the sustainable elements behind the IONIQ 5 and how these will continue throughout Hyundais' journey to a more sustainable automotive line.

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hyundai
ioniq 5 sustainability
Scholz & Friends Berlin
Creative Director, Concept,
Art Director

hero film